Why Did Twitter Do Away with User Backgrounds?

Twitter Sketch

  In case you missed it, Twitter caused quite a stir earlier this week when they removed user backgrounds from Cover photos are still in tact, but the imagery users typically see on the side panels of are now a white/light blue color. Why the change? No one knows for sure, although the background is still […]

Why Your Company Needs to Worry About Customer Service on Social Media

Customer Service on Social Media

While I’m sure we can all agree that every business should craft their own unique strategy for social media, the beginning and end of all social strategies should all focus on one thing. They must see social media as an opportunity to help customers. Four years ago, the conversation around social media was, “Why do I need this?” […]

Why Separating Social Channels Might Be Your Best Idea Yet

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Lesya Liu is a blogger at The Social Media Current, a photographer and a social media expert. Her passion lies in art and marketing (and combining the two). You can find her on Twitter: @LesyaLiu.    . In my previous blog post, I discussed how to manage multiple social accounts of the same brand. But why is it […]

Twitter Direct Messages No Longer Limited to 140 Characters

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It’s been a busy week for Twitter. After news broke that CEO Dick Costolo would be leaving the company, Twitter’s Developer Team announced that direct messages will no longer be limited to 140 characters beginning in July. The move could be great for customer service communication between brands and personal accounts, as everything can now […]

Animated GIFs Will Be Coming to Facebook News Feeds Everywhere


In a well-received announcement, Facebook declared that animated GIFs will now be supported and should soon begin appearing in users’ News Feeds. The news comes roughly one year after Twitter added GIF support last summer. Facebook had previously wanted to avoid cluttering News Feeds with memes and GIFs, but as TechCrunch notes, the company has decided […]