Social Media Marketing

Knowing What Works and What Doesn’t with Marketing Via Social Media

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Marketing using social media provides an effective and time-efficient way for businesses to let consumers know what they have to offer. With that said, social media is only effective when done right. There are certain things which work with social media for the purpose of business and other things which will make all of your […]

4 Steps to Understanding the Importance of Social Media in Online Marketing

THE IMPORTANCE OF

Christopher is the founder of an online marketing company, specializing in Social Media Marketing. His interests include SEO, Social Networks, Affiliate Marketing, PPC marketing, and web development.   . . If you are an online marketer or someone who wants to leverage internet marketing, there will be a few tactics that you will want to […]

Learning from Social Media Failures

LEARNING

The vast reach of social media often means it can help a brand make a huge impact, much like Oreo did when its marketing team posted a witty Tweet to correspond with a power outage during the Super Bowl. However, the pendulum of influence can also swing in the opposite direction, causing some brands to […]

3 Reasons You Should Still Advertise on Facebook

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  I think its safe to say social media is a big part of most people’s lives these days. Because of this, social media marketing is a huge part of any brand’s overall marketing strategy. Facebook has been the reigning king of social media for a while. However, recently the reach of business pages has […]

Let’s Do Away with “Great Content”

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It could just be the blogs I visit, or maybe it is a certain time of the year, but for some reason, it seems I’ve read quite a few marketing and business development-focused posts recently about the need to produce “great content.” When I read these posts, I get all kinds of how-to’s and suggestions […]