Small Business

Are You Using Social Monitoring to Tomorrow’s Standards?

SOCIAL MONITORING

As companies and organizations have begun to embrace social media, they have been “listening” to what customers are saying about their brand. This has been an effective channel for understanding their customers’ perception of their services and products. This approach has also allowed companies to address service issues in a more responsive way when customers […]

What Every Business Needs In Their Marketing Toolkit

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Annaliese Henwood is the Content Marketing Specialist with Virtual Forge, Inc. Follow her on Twitter for marketing tips and advice. . . What is supposed to be in a marketing toolkit? It honestly depends on who your target audience is, but there are some things every business and organization needs to consider adding: An online presence A […]

How to Put Your Fall Social Media Strategy into Gear

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Solidify a social media strategy for your small business before the fall begins. Whether you’re ready to admit it or not, summer will soon come to an end. Right now, your business goals should definitely include making the most of the remainder of the summer. But, you’ll soon need to gear up for the fall. […]

4 Steps to Understanding the Importance of Social Media in Online Marketing

THE IMPORTANCE OF

Christopher is the founder of an online marketing company, specializing in Social Media Marketing. His interests include SEO, Social Networks, Affiliate Marketing, PPC marketing, and web development.   . . If you are an online marketer or someone who wants to leverage internet marketing, there will be a few tactics that you will want to […]

Summer Reading: 5 Books to Increase Your Social Media Knowledge

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Use downtime during the summer to catch up on your business reading list. Summer is here, and that usually means a slowdown in workload for most small business owners. The summer is a great time to rejuvenate. Taking a vacation from your small business is one way to renew yourself. Another way is to increase […]