Small Business

How to Boost Your Mobile Site with Google Mobile Analytics

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Nick Rojas is a business consultant and writer who lives in Los Angeles and Chicago. He has consulted small and medium-sized enterprises for over twenty years. He has  contributed articles to Visual.ly, Entrepreneur, and TechCrunch. You can follow him on Twitter @NickARojas, or you can reach him at NickAndrewRojas@gmail.com.   . By now it should be […]

4 Tips for Using Twitter to Generate Leads for Your Small Business

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  #186871887 / gettyimages.com Social media is a solid strategy for generating new leads and ultimately gaining new customers for your small business. When you think of social media platforms to use to gain new customers, Twitter may not immediately come to mind. Instead, you may think of LinkedIn as the ultimate lead generating tool […]

Are You Using Social Monitoring to Tomorrow’s Standards?

SOCIAL MONITORING

As companies and organizations have begun to embrace social media, they have been “listening” to what customers are saying about their brand. This has been an effective channel for understanding their customers’ perception of their services and products. This approach has also allowed companies to address service issues in a more responsive way when customers […]

What Every Business Needs In Their Marketing Toolkit

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Annaliese Henwood is the Content Marketing Specialist with Virtual Forge, Inc. Follow her on Twitter for marketing tips and advice. . . What is supposed to be in a marketing toolkit? It honestly depends on who your target audience is, but there are some things every business and organization needs to consider adding: An online presence A […]

How to Put Your Fall Social Media Strategy into Gear

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Solidify a social media strategy for your small business before the fall begins. Whether you’re ready to admit it or not, summer will soon come to an end. Right now, your business goals should definitely include making the most of the remainder of the summer. But, you’ll soon need to gear up for the fall. […]