SEO

Keyword Planning for Facebook Advertising: Alternatives to Google’s Keyword Tool

Facebook Keyword Planning

Without a keyword plan, it’s hard to plan any online marketing or advertising initiative — nearly impossible. Inbound marketing, on Facebook or any other site, depends upon solid SEO, which is based on strategic keyword planning and usage. Content still matters, but if the right words aren’t used in that content, words and phrases that […]

Best SEO Practices for Small Businesses

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Kristen Kwiatkowski is a freelance writer based in the Philadelphia area. When not writing about social media and SEO practices, Kristen enjoys writing about local charity events, style and food and wine topics. Follow Kristen on Twitter: @sunflowerdali11. . In today’s business world, marketing is everything. This is especially true in the case of small […]

7 SEO Tactics to Avoid

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Jayson DeMers is the founder & CEO of AudienceBloom, a Seattle-based content marketing & social media agency. You can contact him on LinkedIn, Google+, or Twitter.     There’s no disputing the impact that search engines have on today’s world. They have revolutionized the way people find information and are one of the top two Internet activities (the […]

The Latest and Greatest SEO Strategies

Strategy

Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from algorithm updates. She writes for Highervisibility.com, a nationally recognized SEO consulting firm that offers national and local SEO services to a wide range of companies across the country. Visit their website for more info.   When it comes to SEO, there […]

What I’ve Learned About Blog Analytics

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Whether an experienced marketer or simply an intern getting their feet wet in social media marketing, a lot can be learned from blog analytics. Of course, analytics alone are not all one needs to know when it comes to understanding the success of a blog or campaign. It is still imperative to focus on each […]