Bad Rhino Reading: 4 Tactics to Build Twitter Engagement

5-2

Website: Social Media Examiner  Article: 10 Twitter Tactics to Increase Your Engagement  Engagement is the bread and butter of Twitter. If you’re not getting it, you’re going to be going hungry. If your followers are not engaged with the content you are posting, your social media presence is futile. Here are 4 easy ways to build up your […]

Twitter Feed Now Showing Accounts You Don’t Follow

TWITTER

Just a couple months after Twitter attempted to help users rid their feeds of content they didn’t want to see, (with the advent of the “Mute” feature) Twitter now is finding another way to make the feed louder. Twitter is currently testing the showing of tweets from users you do not follow, but that your followers follow. […]

Social Awareness on Social Media: Should a Business Be Involved?

Screen Shot 2014-08-07 at 1.50.28 PM

What stance should your business take on social issues? We are constantly reading about social issues and awareness on various Social Media platforms. It’s not necessarily due to a rise in these issues, but the wider availability to hear and read about them online and in other media outlets. Social media gives the everyday user […]

Learning from Social Media Failures

LEARNING

The vast reach of social media often means it can help a brand make a huge impact, much like Oreo did when its marketing team posted a witty Tweet to correspond with a power outage during the Super Bowl. However, the pendulum of influence can also swing in the opposite direction, causing some brands to […]

Facebook Forces Messenger App

Facebook

Facebook has been encouraging that its users move to Facebook Messenger (and now the encouragement has stopped). iOS and Android Facebook App users are now forced to download Facebook Messenger if they’d like to receiver or send messages to their Facebook friends. An Email sent on Monday by Facebook announced that messages would no longer be […]