Branding Your Company Image on Social Media

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What story does your brand tell? As a company, you may think you are the one who determines how customers view you, but in the reality of social media today, it is often the customer who determines what your brand says about you. Your brand image reflects the personality of your company or product. It gives […]

Instagram Update: New Creative Tools

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Instagram is bringing its users new ways to make their pictures (and themselves) better looking. These new abilities will enable Instagramers to fix the brightness, contrast, saturation, warmth and more on their photos and videos. Now, in the same place you go to choose your tentative filters, will be a new wrench icon. After clicking, the new […]

Why You Should Look at Social Media Content from Your Audience’s Perspective

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Annaliese Henwood is a marketing and public relations specialist with interest in making an impact for businesses and nonprofits alike. Annaliese can be found through her website, or you can join her on Twitter, Google+, and LinkedIn.   Scenario One: You’ve convinced your superiors that a social media marketing plan is worth the company’s investment. You’ve developed a formal marketing […]

Bad Rhino Reading: 5 Tips to Increase Your Instagram Visibility

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Website: Social Media Examiner Article: How To Increase Your Instagram Visibility: 5 Tips Not feeling the love on Instagram? Not getting noticed enough? Everyone has felt that pain once or twice. It’s important to figure out how to make Instagram work for you (and not the other way around). Here are 5 tips to build […]

Twitter & Billboard Partner for Real-Time Charts

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Billboard has released Billboard Real-Time Charts, which will rank trending songs based on their popularity and use on Twitter accounts in the United States. This endeavor (which will tally information more quickly than in the way Twitter and Nielsen rank popularity of television shows) is split up into 4 different interactive music charts – Emerging […]