News

Facebook’s algorithm changes again

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While this change should not greatly affect the reach of posted content to Facebook, the algorithm has without a doubt changed. The first aspect of the news feed algorithm change deals with “trending topics.” If a users Facebook friends are all talking about a common topic (Miley Cyrus, Ray Rice, ISIS, etc.) the topic will […]

Facebook testing self-destructing posts

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Facebook is testing a new feature which allows people to publish a post but schedule how long it appears on their Facebook for. Users are able to set a time when they want the post to disappear from their timeline. The post can last from 1 hour to 7 days, which is called “Choose Expiration”.  […]

Twitter Tries Promoted Videos

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Twitter now is pushing advertiser’s promoted videos to Twitter feeds (just like it does with promoted tweets). Promoted videos are a part of the Twitter Amplify Program, which holds a goal of promoting more television clips on Twitter. Advertisers now will be able to upload their videos and scale engagement of each one posted, just as they were able […]

Twitter Feed Now Showing Accounts You Don’t Follow

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Just a couple months after Twitter attempted to help users rid their feeds of content they didn’t want to see, (with the advent of the “Mute” feature) Twitter now is finding another way to make the feed louder. Twitter is currently testing the showing of tweets from users you do not follow, but that your followers follow. […]

Facebook Forces Messenger App

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Facebook has been encouraging that its users move to Facebook Messenger (and now the encouragement has stopped). iOS and Android Facebook App users are now forced to download Facebook Messenger if they’d like to receiver or send messages to their Facebook friends. An Email sent on Monday by Facebook announced that messages would no longer be […]