Shane Jones

Monthly contributor Shane Jones currently works as the Senior Social Outreach Specialist at WebpageFX. With an unhealthy obsession with the Internet, Shane spends nearly all of his time blogging about social marketing, or occasionally sharing his opinions on his soccer news blog. On those rare moments when he's not behind a computer, Shane's either playing soccer, kayaking, or living out his bucket list. He can be found on Twitter: @ShaneJones15.

Shane has written 25 awesome articles.


Making The Best Halloween Social Media Posts

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The holidays are a wonderful time to engage with your followers on your social media sites. Not only does it give you something to talk about on social media, but it’s a chance to plan contests, get to know your customers and encourage even more engagement than usual. Halloween is an especially fun holiday on […]

How Un-Flashy Companies Can Have Great Social Media

UN-FLASHY

  Let’s face it: when you sell a fun product, like cars or pizza or clothing, it’s not too hard to have fun social media accounts. You can talk about the latest apps that can be integrated with your car’s stereo system, or send out a coupon for a two-for-Tuesday deal on pies, or tweet […]

Learning from Social Media Failures

LEARNING

The vast reach of social media often means it can help a brand make a huge impact, much like Oreo did when its marketing team posted a witty Tweet to correspond with a power outage during the Super Bowl. However, the pendulum of influence can also swing in the opposite direction, causing some brands to […]

The Best Ways to Create Social Media Posts on Different Platforms

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#171272703 / gettyimages.com Facebook Even your grandma is probably on Facebook at this point, so you should have some idea how this works. However, judging by a quick scroll through an average newsfeed, many brands remain clueless. As on any social media platform, you want to cultivate a positive, professional image. That means being proactive […]

Stand Out from the Infographic Crowd With These 5 Tips

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While the use of infographics on the web seems to have exploded in 2010, they are, by no means, a new phenomenon. One of the earliest instances of the usage of an infographic dates back to 1858, in a report entitled, “Mortality of the British Army”, created by Florence Nightingale. They’ve been in use ever […]