Monthly Contributor Jessica Kornfeind recently joined the team atRipen eCommerce as their Social Media Specialist. She also works as a freelance Social Marketing Consultant. Aside from the social media realm, Jessica can be found pinning, shopping, indulging in a chick flick and enjoying the little things. Find her on Twitter: @JesKorn.
Jessica has written 7 awesome articles.
It’s no secret; mobile browsing commerce is on the rise. Mobile devices are being used more than ever, almost doubling last year’s usage. Thus, your customers are most likely accessing your brand and its social sites using a mobile device. Are your company’s efforts optimized for a mobile audience? Aside from establishing a mobile site, you [...]
Schedules fill up, people get busy and sometimes things – like social media posts – fall through the cracks. For most businesses, and for those with multiple social media accounts, it’s common to schedule posts in advance. After you’ve researched, gathered content and created copy to go along with it, you need to find the best [...]
Some businesses are embracing Social Media Care (also referred to as Social Care), while others are still trying to figure out if it is right for them. Unfamiliar with Social Care? It is a way to reach your customers and followers in a different way than traditional social media. With Social Care, you are extending [...]
As social media platforms evolve, there are numerous new features for businesses to take advantage of. In most recent social media news, there are three specific additions that businesses should consider adding into your social media marketing plan. Graph Search While it’s still in beta, some users have access to the Graph Search bar at [...]
2012 saw the highest rise in social media yet. Pinterest alone grew by a whopping 2000 percent. This leaves the question, what’s coming up in 2013? Here are my predictions of what we may (or may not) see this year at the main social platforms: Twitter In the first few days of 2013 we heard rumors [...]