Are you using Social Monitoring to tomorrow’s standards?

SOCIAL MONITORING

As companies and organizations have begun to embrace social media, they have been “listening” to what customers are saying about their brand. This has been an effective channel for understanding their customers’ perception of their services and products. This approach has also allowed companies to address service issues in a more responsive way when customers […]

What Every Business Needs In Their Marketing Toolkit

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Annaliese Henwood is the Content Marketing Specialist with Virtual Forge, Inc. Follow her on Twitter for marketing tips and advice. . . What is supposed to be in a marketing toolkit? It honestly depends on who your target audience is, but there are some things every business and organization needs to consider adding: An online presence A […]

3 Ways to Find Your Target Audience On Social Media

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#186560915 / gettyimages.com   You know who your potential clients are, so it’s just important to know where they are. Where are they spending their time? Who are they interacting with? What are they sharing? By knowing where your audience is spending the most time, you can plan and create different strategies and campaigns for […]

How to Put Your Fall Social Media Strategy into Gear

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Solidify a social media strategy for your small business before the fall begins. Whether you’re ready to admit it or not, summer will soon come to an end. Right now, your business goals should definitely include making the most of the remainder of the summer. But, you’ll soon need to gear up for the fall. […]

Knowing What Works and What Doesn’t With Marketing Via Social Media

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Marketing using social media provides an effective and time-efficient way for businesses to let consumers know what they have to offer. With that said, social media is only effective when done right. There are certain things which work with social media for the purpose of business and other things which will make all of your […]