Making a Real Connection With Your Followers

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#182183078 / gettyimages.com Businesses are learning that they need to relate to their followers as humans. That means less message blasting and more relationship building. It’s natural for us to connect with people and develop relationships and it can be natural for a brand to do the same. It takes making a conscious effort and […]

Bad Rhino Interview With Author Pamela Herrmann- The Customer Manifesto

Bad Rhino’s own Marty McDonald had an opportunity to sit down and interview Pamela Herrmann, Author of The Customer Manifesto.  Marty read the book and was impressed how it tied Social Media and good common sense Customer Service. Listen to the Audio here: About Pamela Herrmann: Pamela Herrmann is the best selling author of Breaking Through. […]

How the 70/20/10 Rule Applies to Social Content

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Marc Vasquez is the Interactive Marketing Manager at UMB Financial Corporation. Marc is also the 2014 Greater Kansas City PRSA chapter president. When he’s not doing one of those two things, you can find him @vasquez007. .   I’ve never thought of myself as a hero. In fact, I’m more of a sidekick. Since I can remember, my 7-year-old son doesn’t […]

Bad Rhino Reading: 4 Ways to Make Your Twitter Updates More Creative

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Website: Social Media Examiner  Article: 14 Ways to Make Your Twitter Updates More Creative  Social media can get boring. Sometimes brands need to spruce-up the content they post on Twitter to make sure that they don’t go stale. Here are four easy things to post to get more engagement and not make your page look […]

Social Media Strategies for Specialty Boutiques

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#181215199 / gettyimages.com Specialty boutiques are retailers you will find in all locations these days, cities and suburbs alike. There is a competitive feature regarding these types of shops, especially amongst those in the same area which deal in the same types of products. For this reason, marketing is extremely important. Fortunately, there are many […]